Hello! My name is Nicole Douglas. I am a junior at THE Ohio State University
studying Business Administration with a Marketing specialization.
Where to start? I
grew up in Dublin, Ohio and have lived in Columbus my entire life. Since I have always been a Buckeye, Ohio
State was an easy decision for me. I
knew that OSU is an exceptional school with outstanding traditions but I was
not prepared to fall in love with the university. Coming to OSU has changed my life and is the
best thing that could have ever happened to me.
I am a part of the cheerleading team here at Ohio
State. The experience has been nothing
short of extraordinary. We cheer at
football and basketball games and university functions. I have had so much fun working with and
getting to know my teammates and the university. I love being able to experience OSU
traditions firsthand. I am typically
pretty busy with cheerleading in the fall and winter but I still find time for
other activities. I am also a member of
Kappa Alpha Theta sorority. My sorority
is special to me because my mother and grandmother were both Thetas at Ohio
State. They have a lot of fun walking
through the house with me and showing me their rooms and telling stories from
when they were in school. Having Theta
in common has brought us closer as a family.
I have just started getting into the grind of my major
classes and I really enjoy them so far!
The professors in Fisher are very helpful and enthusiastic which creates
a great learning environment. This is
the first time I can actually say I enjoy my classes.
This summer I had an incredible experience as a marketing
intern at Cardinal Health. I worked for
the Retail Independent Marketing Team, whose main customers are independent
pharmacists. My team helps plan the
annual Retail Business Conference for independent pharmacy owners and I was
lucky to be a part of this group. I
assisted in the creation and was the main consultant of the mobile event app
for RBC. Now I know this isn’t exactly a
marketer’s field but I loved working with the mobile app. I added and organized all of the information
into the mobile app through a third party company and tested the features on
multiple devices. It was a difficult
project that presented a ton of challenges that we found ways to work
through. I also worked with our
sponsors. RBC has about $400,000 in
sponsorships that needed to be managed.
I was responsible for keeping track of these sponsorships and assuring
that they were being fulfilled. I
ordered and collected the artwork for the sponsors and allocated the art to the
appropriate people in order to have the pieces created. I got to see all of my work come to life at
the Retail Business Conference in Seattle early this August. We worked there for about a week making sure
the conference ran as smoothly as possible.
All of the sponsorship pieces and signage that I put into production
were at the conference; about 2,500 customers downloaded and utilized the
mobile app. As an intern it is rare to
see your work affect anyone and I was amazed that my hard work actually
contributed to something. Although the
days were long, it was an unbelievable experience. I only worked at Cardinal Health for 12 weeks
and I can say that I became an entirely new person after my experience there. It is amazing what can happen in a summer.
I am not entirely sure what I want to do with marketing
yet. I know that I am not the creative
type, so I will not be developing advertisements. I guess it’s helpful to know what you don’t
want to do. I am starting to consider
sales a little more because I know that I can talk up something if I am
passionate about it. That is the
trick. I can’t go out and sell things
like staplers or Cut-Co knives. I want
to sell something that can and will improve my customer’s life. I can’t lie and push a product I don’t
believe in. I am a very honest person
and I feel that I can be most effective when trying to sell something I
wholeheartedly believe in. I can talk to
someone for hours about Ohio State or Cardinal Health and all these
organizations have to offer and that is because I am passionate about them.
Wow I apologize about the length of this post. This is me in a nutshell!
